Custom Installations of Hardwood Flooring

Authentic Hardwood Flooring welcomes you to our website. As Atlanta’s premier hardwood flooring installation and refinishing company, we provide our clients with quality craftsmanship and trustworthy service. Our founder and owner, Michael Keroack, has over 30 years experience working with hardwood floors: from sourcing the highest quality wood, to installing the planks, to custom finishing (or refinishing) the floors. He and the rest of the Authentic Hardwood team deliver consistent, high-quality results with their artisan and technical skills. We work with Atlanta’s top remodeling firms, custom builders, and interior designers, and directly with homeowners. We have built our reputation on quality and dependability.

Hardwood is the most beautiful choice for flooring you can find.

When it is properly taken care of it will last a lifetime. Read our floor care guide and keep your floors looking their best for years and years to come!

The Authentic Hardwood Way

Authentic Hardwood manages all aspects of the floor installation process from beginning to end. We train all of our employees according to our strict standards in quality and accountability to ensure we consistently deliver a top-notch product according to our clients’ needs. Authentic Hardwood only purchases wood from the top flooring mills and distributors so quality and care is ingrained in every aspect of the process. If you are looking to add an artisan quality to your home, Authentic Hardwood is sure to deliver.

Preferred Stains and Finishes

what our customers are saying

"Michael, Thanks for a job well done. The floors in our living and dining room and kitchen are BEAUTIFUL! I almost hate to walk on…...

I just wanted to thank you for a great job on my floors! The finish is beautiful and I love that we took the carpet…...

We are writing to thank you for the excellent work that you and your team completed at our "new " residence. Your busines...